Rick Goetz started his career in the entertainment field doing A&R and marketing for major record labels like Atlantic, Elektra and EMI. He has worked with artists including Kid Rock, Matchbox 20, Sugar Ray, The Corrs, Dream Theatre, Pantera and in many cases was the first to implement web strategy into these artists’ marketing plans.
In 2009, after consulting for products and technologies who were looking to integrate music into their marketing, he launched a music business website and blog called MusicianCoaching.com. Through SEO and social media strategy the site has been seen by a over one million unique visitors in the last two years. The experience of creating and growing this website has led him to be hired by numerous corporations, content creators and technology companies to ensure that their products reach their desired target audiences.